STC SBB

Genre: Editorial Design
Year: 2024
Designed as part of a university project at ZHdK, this brochure for SBB focuses on showcasing unique train journeys while drawing inspiration from the aesthetic of old train tickets, particularly their characteristic red stripes. The visual composition combines nostalgic elements with a contemporary approach, creating a compelling piece that connects past and future. To add depth, the middle of the brochure features a striking contrast, pairing critical online comments about SBB with the company’s ambitious goals for 2030.